In 2020, I designed the logo for 2120 Music, a business wholly owned by RZL Partners. The design featured a detail from the photograph of a Resonator guitar owned by singer songwriter Lucie Tiger. Initially established in Sydney, 2120 Music…
Logo colour differentiation is important for any brand. It is a way of standing out in a visually complex environment and an often highly competitive marketplace. This article discusses the application of environmental colour mapping during the initial situation analysis…
Founded in Sydney, Australia, in November 1994 by Zena O’Connor, Bristol & Brooks became an immediate success as a design store. With an innovative product mix of design classics, books, and selected food items, Bristol & Brooks surpassed sales forecasts…